News -de
ECR Day 2023: A look back!
On September 13 and 14, we participated in ECR Day 2023 at Kap Europa in Frankfurt - THE industry event for retail and brands. At atrify, we can look back euphorically on this successful event. Now we would like to share the most important experiences and...
The 4 most frequently asked questions about the GDSN
It's spring again - it's spring and product development is proudly presenting the new products and already during the presentation you ask yourself, what information has to be entered into the GDSN? Are these details actually mandatory? Are the new...
Are you ready for the digital transformation?
Complete and consistent product information is essential for strategic and effective brand management and successful content marketing in omni-channel. This requires optimal orchestration of data, systems and processes. But what about...
A day full of insights and inspiration at the Data Management 2023 Practice Day
On June 15, 2023, the GS1 Knowledge Center hosted this year's Data Management Practice Day. The event promised a day full of insights into the world of data management and the opportunity to learn proven strategies from experts* from various industries,...
Focus on the advantages of PIM solutions
Product Information Management solutions have become a popular topic in recent years as more and more companies realize the importance of a centralized platform for managing product information. That's why I took a closer look at the topic of...
1WorldSync expands global footprint with acquisition of atrify
1WorldSync®, the leading provider of omnichannel product content solutions, announced on May 9, 2023 the the acquisition of atrify GmbH, a wholly owned subsidiary of GS1 Germany and Europe’s largest GS1 certified product content technology and consulting partner.
atrify and EUVINO present wine labeling solution
atrify GmbH and Euvino are jointly launching the f-label solution to help producers of wine and wine-based beverages meet the new legal requirements of the Labelling Regulation in the EU. From December 2023, all...
Unlock 2023: An exciting journey through the world of PIM and PXM
On March 8 and 9, the Maison de la Mutualité in Paris hosted the Unlock Conference 2023, organized by Akeneo, the Product Experience Company. As a Solution Partner of Akeneo, we enthusiastically participated in the event and the Partner Summit....
MENA ICT 2022: Exceptional. Innovative. Futuristic.
Dream or reality?can product information exchange take off in the Middle East and beyond? That is exactly our goal at atrify! When something is impossible, we are the ones who tackle it. That's why we packed our bags and set off together with...
What does our Customer Service do?
At the heart of atrify are our customers* - and hardly anyone interacts with them more on a daily basis than our Customer Service team. A few months ago, we thought about giving all atrifyers the opportunity to spend a day with our customers themselves.
atrify now Akeneo Solution Partner
Since September 2022, atrify has been a solution partner of Akeneo. Akeneo is a technology company that started in 2013 as a pure open source Product Information Management (PIM) and in just a few years has become one of the world's most innovative software...
Acting together. Helping together.
Social commitment is very important to us at atrify. Therefore, we have already launched several social projects in the past. It is our concern to cover as broad a spectrum as possible in order to support different areas of...
Apprenticeship at atrify - what does that look like?
On September 1, 2022, five new colleagues started their training at atrify. We have already briefly announced our new trainees on our LinkedIn page - today we would also like to introduce them to you personally. In addition, we are interested in...
The 1×1 of atrify releases
A good understanding of atrify releases brings you real benefits: It ensures a better relationship with your retail customers*, as new requirements are continuously taken into account, and in addition, your consumers* also benefit from an increasing level of maturity...
novomind - now officially atrify certified
Our partner novomind has successfully passed the atrify certification. The interface of the novomind iPIM software systems was certified, which allows users to obtain and process their data in the highest quality from the atrify data pool. atrify...
How to optimize your data collection with Excel
Are you aware that the combination of data collection via Excel and our web application atrify publishing can be a real turbo for successful data exchange? And are you now wondering how you can whip your data into shape with the help of Excel...
Plytix and atrify seal PIM partnership!
Plytix Product Information Management (PIM) and atrify, one of the largest data pool operators in the world and a wholly owned GS1 subsidiary, are forming a strategic partnership to enable efficient and standardized data exchange.
ECR Day 2022: Well prepared for the re-start!
On September 28 and 29, ECR Day - the leading congress for the German consumer goods industry - will take place at the Congress Center Düsseldorf. Live. Interactive. From person to person. In 2022, the focus of the industry meeting will be on the topic "Future of Retail and...
Onboarding at atrify: This is what your start with us looks like!
What are the first weeks and months like as a new atrifyer? We wanted to know more and talked to René about it.René, you've been with us since March 1. Let's start at the beginning: How was your application process at atrify? Well...
Manafeth & atrify: First data pool in the GCC countries and Middle East
atrify and Jordan-based Manafeth Consulting & Training are joining forces to create a data pool within the trading communities of Saudi Arabia, United Arab Emirates (UAE), Kuwait, Oman, Qatar, Bahrain, Iraq and Jordan,...
Language learning with atrify
Johannes learned Spanish with atrify and put his skills to the test in South America atrify, that's about 160 colleagues from over 25 countries. And that's why our internal communication is not only in German, but also regularly in...
novomind - now officially atrify certified | atrify
Stibo Systems has undergone our comprehensive certification. The interface of the PIM solution from Stibo Systems to atrify was put through its paces, enabling users to obtain GDSN data of the highest quality from the atrify data pool and process it...
The image obligation comes
From February 2023, product images are a must While images were previously considered "nice-to-have", they will become a must-have from February 2023. This means that data exchange with at least one product image will be mandatory for data providers. Initially, the...
Meet atrify at the MedTech Forum
We are pleased to finally be back at the MedTech Forum and to welcome you to the largest healthcare and medical technology conference. Be there when experts talk about the latest trends and developments in healthcare and technology....
atrify and GS1 Austria strengthen their joint partnership
We are pleased to announce that the partnership between GS1 Austria and atrify will be strengthened again. Especially manufacturers of medical devices located in Austria can benefit from the close cooperation between GS1 Austria and atrify. From now on, they have the...
anybill declares war on the receipt obligation
Stamps, digitised. The fitness studio's course schedule, digitised. Even the long shopping list for the upcoming family celebration can be created via app and shared with your loved one. Retailers, too, are increasingly looking for digital solutions to...
atrify supports charitable associations!
Some time ago, we called on our colleagues internally to contact us with non-profit associations that need support. Many associations have experienced a very long lean period since the beginning of the pandemic, without regular operations and with less...
Training at atrify goes into the 6th round
For the 6th time, atrify is saying: Welcome to the new apprenticeship year! atrify has been successfully training apprentices for several years - and now even in four different apprenticeship professions. For "IT specialist for application development", ...
Language courses with atrify
Language as the basis of communication For an internationally operating company like atrify, with employees and customers all over the world, language exchange is not only the basis for success. The corporate culture that is so important to us is also...
Capture service now directly from atrify
Cologne, 01 July 2021. Today, the Competence Centre Data Quality of GS1 Germany was launched. The aim is to work together with industry and trade to address the issues surrounding data quality even more strongly and holistically. With the data quality service GS1 DQX...
New trees for the aTREEfy forest for World Environment Day
Have you already done something for the environment today? Today, on World Environment Day, we are once again supporting the Treedom project and are therefore having another 100 coffee and papaya trees planted in our aTREEfy company forest in Madagascar. With these trees we help...
@GP and atrify - a partnership that benefits us all
We are pleased to announce the new partnership between atrify and @GP. The French market will therefore benefit from the best of both solutions and expertise - atrify having built a successful connector to EUDAMED and other regulatory UDI databases in the world (for...
Best of Product Content
It's all there: happy customers, lots of sales, more growth Think small! At least when it comes to product content. Because if you want to successfully sell your products to women, men, children, dogs and cats, you have to make your product content...
Clean thing
Why high-quality product information is a hygiene factor The fact is: 78% of online shoppers take a closer look at product information when they order from an online shop for the first time. If we add one and one together, we can state: good and...