1WorldSync expands global footprint with acquisition of atrify

24 may 2023

1WorldSync®, the leading provider of omnichannel product content solutions, announced on May 9, 2023, the acquisition of atrify GmbH, a wholly owned subsidiary of GS1 Germany and Europe's largest GS1-certified product content technology and consulting partner.

The deal reunites two of the world's most prominent product content management and syndication providers, whose technology helps major global brands and retailers create more engaging commerce experiences—both online and in brick-and-mortar stores—that drive more sales. The organizations split in 2019 when: 1WorldSync Holdings divested 1WorldSync GmbH to GS1 Germany and rebranded as atrify, and Battery Ventures, a global technology-focused investment firm, acquired 1WorldSync Holdings from GS1 US.

Through the merger with 1WorldSync® we will now be Manage more than 60% of the world's registered product data in GDSN®., making our new company the global market leader.

This strategic acquisition offers significant benefits to our customers:

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Serve our customers with a single provider, ensuring seamless solutions, services, and support across North America and Europe.
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Broadened ability to address the needs of GS1 member organizations and healthcare solutions for medical devices.
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Leverage 1WorldSync’s comprehensive omnichannel product content capabilities across atrify’s retail and manufacturing customers in the European market.
1WorldSync and atrify powers over 60% of global registered product data, making the new company the global leader in product content management and syndication.
We are excited to open this new chapter with 1WorldSync®. Together we are committed to Innovative and high-quality service offerings to help companies meet their challenges in an increasingly digitalized and networked world.

If you have any questions or would like more information, please do not hesitate to contact us directly.

Team atrify

Team atrify

Team atrify is all of us at atrify. We understand the problems manufacturers face in data management. Data optimization and internal system integration are our core competencies. We advise and implement the requirements for both commercial and regulatory use of the data in a system.

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